BlackBerry is back with a new operating system, but how does BlackBerry 10 stack up against Windows Phone 8 and the dominant forces of Android Jelly Bean and iOS 6?
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BlackBerry knows how important a rich app store is and it has been hard at work courting developers to bring their apps to BlackBerry World. The latest treat it offers is a special, limited edition of the BlackBerry Z10 – with a cool red paint job.
The BlackBerry Z10 units for regular users are either Black or White, but if you submit a BlackBerry 10 OS app by the end of this month you can get one of the 12,000 limited edition ones.
BlackBerry is mum on plans to sell red Z10s to users in the future – for now the color is reserved for a special “thank you” to developers. It is pretty certain that at least a few hundreds of those will end up on eBay, though, so you will have your chance at snatching one. Pricing will be a whole different matter, of course.
Anyway, if you are a BB10 OS dev, check out this post at BlackBerry's DevBlog for more info on how you can snag one.
The recently launched BlackBerry Z10, which is powered by the latest BB 10 OS, is surely one of the most awaited smartphones for BlackBerry fans. The good news for the troubled maker is the sales of its new flagship have got off to a strong start in UK according to the Jefferies & Company.
According to Peter Misek, a number of retailers across UK are already running out of stocks. The analyst also reports that the white version of the Z10 has been enjoying particularly high demand.
The sales BlackBerry Z10 are expected to reach at least several hundred thousand units and if the Z10 experiences similar success in the US, which is a market five times larger than UK, BlackBerry could well be back in the competition.
BlackBerry is back with a new operating system, but how does BlackBerry 10 stack up against Windows Phone 8 and the dominant forces of Android Jelly Bean and iOS 6?
Our smartphones are becoming more and more powerful as we demand greater flexibility, better features and faster performance which means the software they are running has its work cut out.
It's a highly competitive market and one the likes of Google, Apple and Samsung seem to be doing pretty well out of, but for others it's a hard slog as firms such as Nokia, LG and BlackBerry try to keep pace.
With four operating systems sitting on a myriad devices it can be hard to work out which one is best for you, so we've compared all of them to make that choice a little easier.
Interface
The interface is core to any mobile platform as this is what you'll be greeted with day in, day out and makes the most difference to how you use your smartphone.
Apple's user interface (right) is famously known for its locked-down approach with iOS 6 giving you very little control over what can be changed and customised, with just basic functions such as changing the wallpaper and moving app icons available.
There is an advantage to this walled garden approach though, as it makes iOS 6 an easy system to navigate as options are limited which benefits users who are less tech savvy, or new to smartphones.
iOS hasn't changed a great deal since its inception back in 2007 and it is starting to feel its age, especially as we're seeing rivals making significant advancements on their platforms.
At the other end of the scale to iOS is the open source Android platform, built by Google, allowing users far more freedom on their handsets.
Instead of just an app list, Android (left) gives you homescreens which you can place apps, widgets and shortcuts to provide a handset which is more tailored to your needs instead of the one-size fits all approach of its Cupertino-based rival.
While technology lovers generally love the openness provided by Android, the experience can be a difficult one for anyone who isn't so technically minded with seemingly endless options and settings littering every app.
That said, the latest incarnation of Android, known as Jelly Bean, is definitely the best iteration from Google and goes some way to overcoming the complexities found on previous versions.
Windows Phone 8 and BlackBerry 10 fall in between the two leaders of the smartphone OS war in terms of openness, and are caught in a battle for the spot of 'third most popular mobile OS'.
At the moment Windows Phone 8 (right) has the upper hand simply because it's been on the market for several months with BlackBerry 10 only just launched.
Microsoft has chosen to go down the more insular Apple route with Windows Phone 8, offering an almost identical user interface on every device, with a very different layout to anything else on the market.
The homescreen itself consists of a mash up between apps and widgets in the form of Live Tiles, which update automatically to show you the latest information be it a new email or the latest scores.
With large, clear Live Tiles and an unfussy, uncomplicated app list and menu system Windows Phone 8 is great for first time users as it makes for an easy ride into the smartphone world, albeit a little limited in places.
BlackBerry 10 (left) goes back towards the general style of iOS 6 and Jelly Bean, but with its own twist.
Instead of various navigational tools below the display or at the top of the screen BB 10 opts for a gesture-based interface, encouraging users to slide their way around the system.
It's a radically different way of doing things and feels very alien to anyone who has previously used any other OS in the past, requiring the user to dedicate a decent amount of time to learn its ways.
BlackBerry talks about how BB10 "just flows", but unless they're prepared to put the hours in and trust a brand new platform users may get confused just looking for simple things like the settings option in an app.
Messaging
Smartphones still make calls. No, we kid you not, they really do – but no one calls people anymore, messaging is king.
And it's not just simple SMS messages anymore either, as there are a huge number of ways to stay in touch on today's mobiles without ever having to mutter a word.
We'll kick off with Android (right) which sees separate text messaging and email apps pre-installed which are perfectly functional, but pop over to Google Play and you'll be met with swathes of messaging options (most of which are free) such as WhatsApp and Skype.
Because manufacturers are allowed to tinker with the Android platform before sticking it on their devices you get a slightly different experience from each company, so it will probably be worth trialling some handsets in store before making a final decision – with keyboards usually the sticking point.
The stock Android offering is serviceable but not every manufacturer decides to stick with it; firms such as HTC and Huawei opt to install their own keyboards, with varying degrees of success.
The beauty of Jelly Bean (and previous versions of Android) is the ability to download third party keyboards from Google Play, our favourite being the excellent SwiftKey – seriously, give it a whirl if you like typing at incredible speeds.
Over on iOS 6 (left) and unsurprisingly Apple allows you to use its keyboard only, with no support for third party apps to come in and steal the show.
That said, the iOS keyboard is a decent, responsive and generally accurate input method which allows users to rack up a good typing speed.
As far as messaging goes, like Jelly Bean, iOS 6 comes with separate text and email apps, but there's an additional offering out of the box in the form of iMessage.
iMessage is Apple's answer to BlackBerry's BBM messaging service, allowing iPhone users to message each over for free without the worry of eating into their text message allowance.
Third party messaging apps can be downloaded from the App Store in the same way they can on Jelly Bean with many applications providing cross-platform support.
BBM is still going strong over on BlackBerry 10 (right) which sports the all new BlackBerry Hub – a universal inbox for every message your phone is capable of receiving.
Everything from texts and emails to missed calls, BBMs and social updates pop up in the Hub, making it your one-stop shop for communication.
You can reply via any account via the Hub meaning you don't need to fire up the official BBM, Facebook, Twitter etc apps to tap out a response.
The Hub can be filtered to just show one account if it all gets a bit confusing and it's a system we're fond of - it's probably the best feature on BlackBerry 10.
Windows Phone 8 (left) returns us to the status quo with separate apps for texts, emails and third party messaging apps, but an added extra here is the inclusion of Windows Live messenger – something which is being rolled into the now Microsoft-owned Skype package.
From within the text messaging app you can slide over to your online Messenger profile and instant chat with any of your buddies who are online – handy.
Both BlackBerry 10 and Windows Phone 8, like iOS, don't allow you to install alternative keyboards meaning you're stuck with the default offerings.
Neither is particularly bad, but we've had more accurate typing experiences on other handsets than both the Windows Phone and BlackBerry input methods. We'll be fair though and point out that it's really what you get used to that defines how good a system is... it's just Microsoft and BlackBerry's efforts are a little harder to learn correctly.
Internet
Web browsing is an increasingly important part of today's smartphone usage and operating systems need to make sure users have a simple and speedy experience.
Speeds are dependent on a number of factors: from the software and browser you're running to the hardware found under the hood.
While all four operating system come pre-packed with their own web browsers they all allow you to download third party alternatives from their various application stores if you're not happy with the initial offering.
Jelly Bean (right) now relies on Google Chrome as its default browser, a pared down version of the popular desktop client and it provides a simple and clean interface and generally good browsing speeds.
Android is the most susceptible to variable browsing speeds though as the vast range of handsets from bargain-basement to bank-busting have very different power capabilities.
Top handsets such as the Galaxy S3, Nexus 4 and One X+ can all keep pace with the rival systems, but the budget devices are noticeably slower when it comes to browsing the web.
iOS 6 (left), like Android and Windows Phone, has taken a desktop web browser and adapted it for the smaller screen using Apple's Safari.
Unlike Android handsets, iPhones have always been high-end handsets with decent specifications, providing a more linear web experience no matter whether you're on an iPhone 3GS or iPhone 5.
More features such as offline reading and integration to iCloud allowing for tab syncing arrived with the iOS 6 update, plus there are Smart App Banners which help sites promote their apps, bringing a richer cohesion to the whole platform.
Windows Phone 8 takes internet browsing very seriously, bringing the latest version of Internet Explorer, IE10 (right).
This helps keep WP8 at the forefront of the mobile internet browsing, but also keeps you safe whilst you do. IE10 comes with a phishing filter and SmartScreen service to make it harder for you to be tracked by malicious websites.
Last, but certainly not least is the new browser in BlackBerry 10, which design wise looks very similar to IE in WP8 and it has all the features you'd expect including bookmarks and reader mode.
The BB10 browser is impressively fast and more than capable of mixing it with the rest of the crowd, so you needn't worry about web surfing if you fancy a BlackBerry Z10 or Q10.
It also comes with the vaunted Reading Mode and supports Flash too, making it an almost unrecognisable change from the rubbish browsers found on BB7 devices.
Camera
Microsoft hasn't skimped on Windows Phone 8's Camera app (below), getting a new simple, clean look, with a small menu button that accesses the camera's various settings.
Nokia branded handsets are also set to bring over the PureView technology that was made famous in the Nokia 808 PureView.
A stipulation of handsets which run Windows Phone is they must feature a physical shutter button, which makes taking pictures and launching the app an easier experience.
The Android Jelly Bean (below) camera system brings in more changes. It's faster and has a better review system making editing and removing images simpler.
A new feature which arrived as part of the Android 4.2 update is photo sphere – allowing you to take a 360 degree picture of your surroundings for a slightly surreal image. It's more gimmick than practical, but it's fun to play with.
There are also varying scene modes, customisable levels white balance and exposure, all helping you to create your ideal shot. A panoramic mode and photo editing are also thrown in, alongside the impressive zero shutter lag.
iOS 6 (below) builds upon the work from iOS 5, debuted on the iPhone 4S. Continuing the simplicity theme, settings are all sorted automatically to allow users to focus (arf) on the picture they want instead of messing about with ISO modes.
Focus is also automatic, unless you specify a certain area by touching the screen. For those who require a physical shutter button, iOS also allows the use of the up volume button as well as the on screen option.
In terms of features the BlackBerry 10 camera app is the least well-equipped, with very few options to play with.
Luckily shutter speed to pretty decent and an excellent built in picture editing mode comes to the aid of the BlackBerry OS, plus like on iOS you can use the volume keys on the side of the handset to take photos.
Apps
Apps are big business and the selection available to customers can make or break a person's decision to buy a handset.
Jelly Bean and iOS 6 are far and away the winners in terms of volume with both Google Play and the App Store boasting over 700,000 apps each.
While there's a lot of dross in both stores there's also a lot of quality and the sheer size of the libraries and the market dominance the two enjoy means the big companies are happy to develop for the platforms.
Both app stores are well presented and are easy to navigate with plenty of top lists on show allowing you to check out the best apps around.
The news isn't quite so rosy for Windows Phone 8 and BlackBerry 10 which can't match the number of apps which iOS and Android enjoy.
While BlackBerry is keen to stress it is quality not quantity that counts the fact of the matter is big name applications are missing from both BlackBerry World and the Windows Phone MarketPlace.
Both stores will continue to grow over the coming months but for anyone who wants all the big apps right now it's really a choice between iOS 6 or Android Jelly Bean.
We weren't overly impressed with the layout of BlackBerry World, but then again the Android Market wasn't exactly the nicest place to be back in the day, so we're willing to give BlackBerry a bit of time to improve the UI.
Maps
Android Jelly Bean, somewhat unsurprisingly, bases its mapping system on the well known and excellent Google Maps (right), bringing Street View, 3D and indoor mapping, free turn-by-turn navigation and live traffic information.
Integrating with Google Now, the mapping system continues the sat-nav experience for both pedestrians and motorists, providing details of how and when to leave to get to your appointments on time, plus public transport is also present if walking and driving is out of the question.
Windows Phone 8 surprisingly ditches Microsoft's proprietary Bing Maps. On the other hand, its new system is hardly shocking.
Windows Phone 8 now brings in the Nokia mapping system, bringing 3D street navigation, and Nokia's Navteq Traffic Service.
It's not a feature-packed as Google's offering nor is it as attractive to look at, but it does the job in hand.
iOS (left) has traditionally also based their mapping on Google's offering, but this all changed with iOS 6 when Apple Maps was launched.
Unfortunately Apple Maps hasn't been able to live up to all the hype it was given during the iOS 6 launch event as people found it littered with mistakes including incorrect locations and borked maps.
It's so bad in fact that Apple CEO Tim Cook came out and advised iOS 6 users to use competitors' solutions until it works out all the issues – and we're still waiting to get the all clear to use it again from Apple HQ.
BlackBerry (right) has teamed up with TomTom to provide its Maps app on BlackBerry 10 and like Windows Phone 8 is perfectly serviceable, if a bit light on features and design.
The maps themselves give a pretty good account of the lie of the land, although as an app it's not as polished as the excellent Google Maps.
There are far fewer features as well with just the standard map view available, no satellite overlay, no street view, no flyover – but at least it knows where places are.
Visually the maps are not quite as impressive as Google's offering, with the images not looking overly defined – especially when you zoom out.
The new BlackBerry 10 OS departs from the old user interface and debuts a powerful new gesture-based interface. A central component of that is the BlackBerry Hub – it brings together texts, emails, BBMs and social updates. It’s always a swipe away, check out the video below to see it in action.
The BlackBerry Z10 doesn’t have a hardware keyboard – the signature feature for BlackBerries of old. Well, BB10 has a clever new on-screen keyboard that makes it easy to type – actually, it guesses your next word, so you won’t be doing a lot of actual typing.
The new BlackBerry OS is for both work and play, thanks to Balance. The phone keeps work and personal data separate, but the interface makes it easy to keep an eye on both. Company data is protected and can be managed remotely, without encroaching on your personal data (great if you’re using your own BlackBerry, not a company provided phone).
One really cool feature – for both enterprise and entertainment – is the BBM Video chat with screen sharing. Video chat lets you talk to the other person face to face, but the sharing also lets you can assist someone who needs help with an app, talk them through a presentation or just show them your holiday photos.
Those are just four of the videos highlighting new features of BlackBerry 10.
The BlackBerry Z10 has been announced, but the first crop of hands-on reviews is already online.
There seems to be a consensus among our fellow tech reviewers. The new BlackBerry 10 OS is nice and fluid, and it's fast and capable, too. The BlackBerry Z is a great all-round smartphone with a high-quality screen and a great keyboard.
But the truth of the matter is, these things are no longer enough to get a whole new mobile platform up to speed - as Microsoft and Nokia would gladly confirm.
And despite their good qualities, the BlackBerry 10 and its first messenger, the Z10, may turn out to be just another flash in the pan, failing to really make a difference in an overcrowded market.
The latest iteration of the BlackBerry OS has been in the works for over two years before it went official earlier today. With dropping market share and countless unexciting QWERTY devices in recent years, the pressure was on for BlackBerry to provide a capable smartphone experience that will get them back in the game.
Now, direct from the BlackBerry 10 launch event, we've summarized all of the key features of the new OS, so you can see just what the formerly known as RIM company managed to cook up.
The biggest highlight is BlackBerry Flow, which the company hailed as featuring true multitasking, where your opened apps can run simultaneously and you get seamless transition between them. BlackBerry Peek allows you to drag the Hub in from the sides of the screen, so you can see what runs in the background, while the currently open app continues to run.
Contacts feature full BBM integration (for other BB10 users), and all sorts of social networking features.
The BlackBerry Hub represents the core of BB10, and has been redesigned to feature deep social integration, including Facebook, Twitter, and LinkedIn. It acts as a central location from where you can quickly switch between your active applications, contacts, and others.
The keyboard is BlackBerry's attempt at extreme optimization of the smartphone messaging experience, and it features some very nifty tricks such as the ability to "flick" words that show up on the keypad for quicker typing. You can also swipe left anywhere to delete the most recent word entered, while missed spaces are entered automatically. There's also seamless Multi-language support.
By swiping upwards on a homescreen, BlackBerry Balance allows users to quickly move between different user environments, such as one for work and one for leisure.
There are apps designed specifically for each environment, such as an app store specifically for business applications, and one for home. Opened business applications are denoted by a small briefcase icon in BlackBerry Hub.
BlackBerry Messenger has been upgraded to offer video calls and BBM Screenshare. The latter allows you to share either the phone's screen or what's shot by the primary camera, during the video call.
The BlackBerry camera features Timeshift, which allows you to take several photos and combine the best elements from each of them, similar to Nokia's Smart Shoot lens with Scalado technology.
There's also an integrated picture editor that lets you apply photo effects, and a Story Maker which lets you make a collage by combining multiple photos, video clips and music tracks. You just insert the multimedia content and the app will automatically compose a video clip complete with soundtrack.
Unfortunately, BlackBerry did not get into specifics regarding the browsing experience provided by BlackBerry 10 (although Alicia Keys was pretty psyched about it). What we do know is the BlackBerry 10 browser scored some truly impressive marks at the html5test.com, while still in beta.